Learn SEO Content Strategy That Works
We teach practical approaches to content planning, keyword research, and organic growth. No fluff or outdated tactics—just methods we use ourselves with real clients across different industries.
How you'll actually learn here
Learning SEO content strategy isn't about watching videos passively. We mix different formats so you can understand concepts, practice them, and get feedback when you need it.
Live weekly sessions
Join Siobhan every Thursday at 18:00 SAST for live walkthroughs of keyword research, content audits, and strategy planning. Ask questions while we work through real examples.
Project feedback loops
Submit your content briefs, keyword maps, and strategy docs. Get written feedback within 3 business days pointing out what's working and what needs adjustment.
Peer review groups
Work with 4-5 other students in small groups. Review each other's work, share approaches, and learn from different perspectives on the same assignments.
Office hours access
Book 20-minute slots on Tuesdays or Fridays if you're stuck on something specific. Talk through your particular situation with an instructor who knows your work.
Case study library
Access documented examples from past students and real client projects. See the thinking process behind different approaches and how they performed over time.
Async discussion board
Post questions or observations anytime. The community and instructors respond within 24 hours on weekdays, keeping conversations focused and helpful.
The people teaching you
Our instructors work in SEO and content marketing daily. They're building strategies for clients right now, which means the methods you learn are current and tested.
Siobhan Venter
Lead Instructor
Siobhan runs content strategy for 12 B2B SaaS clients and has been doing SEO work since 2017. She focuses on technical keyword research and content architecture planning.
Kobus Marais
Technical SEO Specialist
Kobus handles the technical side of content strategy—crawlability, internal linking, site architecture. He teaches how content decisions affect technical performance.
Lerato Buthelezi
Content Analytics Expert
Lerato teaches how to measure what's actually working in your content strategy. She covers GA4, Search Console analysis, and tracking organic performance properly.
Thabo Phiri
Industry Liaison
Thabo connects students with freelance opportunities and coordinates guest sessions with working professionals. He also helps with portfolio development and client communication.
.jpg)